Recommended Texts

Unlike all other texts in the field, which emphasize paper documents and outdated practices, only Bovée and Thill present the full range of electronic media that students will need to know to meet employer expectations.
Business Communication Today,
9th Ed.
Excellence in Business Communication,
8th Ed.
Take a Tour
Business Communication Essentials,
3rd Ed.

Ordering Information

Instructor Support

Instructional Media

Categories

« Employee Communication Protects Company Bottom Line | Main | Are You Spending Your Time the Right Way? »

Examples of Great Company Blogs

May 13, 2008

All week we’ve talked about the elements that make a great company blog.  Now let’s conclude the What Makes a Great Company Blog series by looking at some of the best company blogs.

The first element of a great company blog we talked about on Monday was content.  Kodak’s 1000 Words blog is an excellent example of a company blog that just nails the content.  Instead of focusing on Kodak’s cameras, 1000 Words instead focuses on photography.  This is the difference between using your blog to promote yourself, and to create content that your readers can find value in. 


Related Concepts:

blogs
 
communication
 
words
 

Related Posts:

Corporate Primer on Business Blogging

Great Examples of Corporate Twitter Use

Corporate Blogging: An Overview with Examples

Comments

You must be logged in to post a comment.